What’s the difference between business writing five years ago and writing now? What are the ever-changing guidelines of e-mail and electronic messages? How do you get your messages read and people to respond positively? How do people really read today and what are they looking for?

This two-day seminar strengthens the corporate writer's ability to generate clear reports, letters, procedures, and e-mail communication.

Participants learn timesaving strategies and a logical process that can maximize their effectiveness when communicating electronically. Discussions also focus on determining appropriate tone and style to motivate a positive reader response.

Participants in this interactive seminar have the opportunity to create and revise drafts on screen. This seminar can be conducted in a computer classroom. In addition, each participant meets individually with a consultant for 30 minutes to review previously written documents.

Seminar Topics

• Understanding electronic etiquette

• Using a three-step process to complete on-screen documents

• Practicing with software formatting tools

• Using electronic readability indexes

• Motivating a positive reader response

• Determining the appropriate level of formality

• Applying guidelines for sentence and paragraph readability

• Using our Quick Frames© developed for readable e-mail communication

• Examining electronic proofreading tools